My volcanic metaphor of art is based on the -admittedly Jungian- idea that art, as a product of collective consciousness, erupts at the surface of consciousness when the crust of reality is too weak to support the status quo. The first question is why does the so-called crust of reality become weak? Because, fundamentally, reality is technology-dependent, it changes every time new technologies invade it. (…) Reality is a form of consensus supported not only by the goodwill and the language of the communities that share it, but also framed and maintained by the principal medium of communication used by that culture. Art erupts when a new technology challenges the status quo.
on ‘Volcanic Art’. The Skin of Culture, 1995, by Derrick de Kerckhove.